As an entrepreneur/ consultant/ author, you are always interested in finding a new angle to write about. As a free tool, I have created a marketing buzz-generator – for all to use…
Pick-and-Mix one word from each of these tables, combine…. and off you go:
| Integrated | Brand | System |
| Connected | Market(ing) | Solution |
| Authentic | Customer | Theory |
| Sustainable | Consumer | Framework |
| Collaborative | Value | Platform |
| Dynamic | Communications | Proposition |
| Strategic | Community | Outcome(s) |
(Just don’t expect me to buy the book L )
